Loyalty apps are deleted by 80% of users within 30 days. Punch cards get lost. WhatsApp loyalty programs live in the app your customers already open 23 times a day. DMHub lets customers check points, redeem rewards, earn tier upgrades, and get birthday rewards — all inside WhatsApp.
80% of branded loyalty apps are abandoned within 30 days of download — most customers never engage again
Physical punch cards are lost or forgotten by 60% of customers within the first month
Email loyalty updates reach fewer than 20% of members — points are forgotten, tiers ignored
Complex redemption processes kill loyalty ROI: if redeeming is hard, customers stop trying and disengage
Birthday and milestone campaigns require manual list management that staff never maintain consistently
Customers text "points" to check their balance, "redeem" to use a reward, or "tier" to see their status. The AI responds instantly without any app, login, or browser navigation.
Every purchase triggers a WhatsApp message confirming points earned and the new balance. Immediate reinforcement drives the repeat purchase behavior loyalty programs are designed to create.
When a customer hits a new tier, DMHub sends a congratulations message with their new benefits. Birthday messages with a reward go out automatically on the customer's birthday — no manual lists.
Customers redeem rewards by replying "redeem" or tapping a button in the loyalty message. DMHub generates a one-time redemption code and confirms the deduction in real time.
Customers check their points, tier, and available rewards by texting your number. No app, no login, no friction.
Every purchase triggers a WhatsApp: "You just earned 47 points! Your total is now 312. You're 88 points from Gold tier." Immediate reinforcement.
Automatic congratulations message when a customer reaches a new tier, with a summary of new benefits. Feels personal, builds brand affinity.
Birthday messages with a special reward go out automatically on each customer's birthday. No manual list, no calendar watching.
Redemption button in loyalty messages generates a one-time code. Customers show it at checkout or it auto-applies online. Confirmed in real time.
Enrollment rate, active participation rate, average points per customer, redemption rate, and revenue per loyalty member vs non-member.
Representative examples — not verified customer endorsements
“Loyalty program participation went from 12% to 61% when we moved to WhatsApp. Customers actually use it because it's the app they're already in.”
Amanda V.
Little Luxe Boutique, Nashville
“Repeat purchase rate for loyalty members is 3.4× our non-enrolled customers. The birthday reward is the single highest-converting touchpoint we have.”
Carlos M.
Urban Grill, Miami
“We killed our loyalty app and moved everything to WhatsApp. Monthly active loyalty users went from 8% to 52%. The app had a 4.1 rating — WhatsApp has a 5.0.”
Priya S.
Spice Garden, Austin
FAQ
DMHub supports three enrollment methods: (1) purchase-triggered enrollment — customers who buy and have a WhatsApp number on file are automatically enrolled after first purchase; (2) keyword opt-in — customers text a keyword to your number; (3) QR code at POS — customers scan and tap to enroll. All three methods include opt-in consent capture.
You configure the points structure: points per dollar spent, bonus points for specific products or categories, double-point events, and referral bonuses. Points are tracked in DMHub's loyalty database, which integrates with Shopify, Square, and most POS systems for automatic purchase credit.
You define the tier names, point thresholds, and benefits per tier. Example: Bronze (0–499 pts, free shipping on orders over $50), Silver (500–1999 pts, free shipping + early sale access), Gold (2000+ pts, all Silver benefits + birthday gift + VIP support). Tier upgrades trigger automatic WhatsApp congratulations messages.
Customers text "redeem" or tap a redemption button in their loyalty balance message. DMHub shows available rewards (e.g., "$10 off — 200 pts", "Free item — 500 pts") and confirms the selection. A one-time redemption code is generated and sent in the chat. Online: the code applies at checkout. In-store: the customer shows the code to the cashier.
Yes. DMHub integrates with Square Loyalty, Lightspeed, Clover, and most major POS loyalty modules via API. For Shopify stores, the DMHub app reads order data directly. For standalone loyalty databases, we provide an API for custom integration.
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