Surveys

Get 40% survey response rates with NPS via WhatsApp

Email surveys average a 10–15% response rate. WhatsApp surveys average 40–60%. DMHub sends post-purchase NPS surveys, collects structured responses, tags sentiment automatically, and pipes results to your analytics stack — all inside the WhatsApp conversation.

Works via:WhatsAppSMS
40–60%
Avg response rate
4× higher
vs email survey rate
<60 sec
Detractor alert speed
22%
Promoter → review conversion

Sound familiar? These are costing you money every day.

Email survey response rates average 10–15% — 85 out of 100 customers never share their feedback

Survey links require customers to open a browser, load a page, and navigate a multi-step form — friction kills completion

By the time a quarterly NPS survey lands, customers struggle to recall the specific experience that drove their score

Collecting open-ended feedback via email produces thousands of responses nobody has time to read or categorize

Survey data sits in a separate tool (Typeform, SurveyMonkey) disconnected from the conversation history and CRM

The DMHub difference

How DMHub solves surveys

1

Conversational NPS via WhatsApp

DMHub sends a two-step NPS survey in the WhatsApp thread: "How likely are you to recommend us? (0–10)" followed by "What's the main reason for your score?" Conversational, fast, and delivered where customers are.

2

Automatic sentiment tagging

Open-ended responses are automatically analyzed for sentiment (positive / neutral / negative) and tagged with the primary feedback theme (quality, speed, price, staff). No manual coding.

3

Timed trigger from transaction

Send NPS 2 hours after appointment completion, 24 hours after delivery, or 7 days after a purchase — when feedback is still fresh. Timing drives accuracy and response rates.

4

Promoter activation and detractor resolution

Promoters (score 9–10) automatically receive a review request. Detractors (score 0–6) are flagged for immediate support outreach. Passives enter a re-engagement flow.

Everything you need, built in

📊

WhatsApp NPS survey

Two-step conversational NPS sent in the existing thread. Customers respond with a number and a sentence — no forms, no links, no friction.

🧠

AI sentiment tagging

Every open-ended response tagged with sentiment and primary theme automatically. No manual coding. Export-ready for your analytics team.

⏱️

Post-transaction triggers

Survey fires at the optimal moment: after service completion, post-delivery, post-call. Configurable timing per transaction type.

🔔

Detractor alert

Score of 0–6 triggers an immediate Slack or email alert to your customer success team with the customer's response and contact info.

Promoter → review pipeline

Promoters (9–10) automatically receive a Google review request in the same thread. 22% of promoters post a public review.

📈

NPS dashboard + export

Track NPS score over time, by product, by location, and by customer segment. Export to CSV, push to your CRM, or webhook to your data warehouse.

Businesses using DMHub for surveys

Representative examples — not verified customer endorsements

NPS response rate jumped from 11% to 48% when we moved to WhatsApp. We now have 4× the feedback with zero additional effort from the team.

MR

Dr. Marcus R.

Family First Dentistry, Charlotte

The detractor alert caught a customer who had a terrible experience before they left a 1-star Google review. We resolved it in 20 minutes. They're still a customer.

PS

Priya S.

Spice Garden, Austin

The automatic sentiment tagging replaces what used to take our team 3 hours a week to do manually. We see themes instantly — and actually fix the problems.

FR

Frank R.

Metro Operations, Columbus

FAQ

Common questions.

Can I ask more than the NPS question?

Yes. DMHub supports multi-question WhatsApp surveys: NPS score, open-ended reason, specific attribute ratings (quality, speed, staff), and multiple-choice questions. Keep surveys under 5 questions — WhatsApp surveys over 5 questions see a 40% drop in completion.

How does the AI sentiment tagging work?

Open-ended responses are analyzed by DMHub's AI for sentiment polarity (positive, neutral, negative) and primary theme (product quality, pricing, speed, staff, shipping, etc.). Tags are applied automatically and visible in the feedback dashboard. You can add custom themes relevant to your business.

Can I segment survey results by product, location, or customer tier?

Yes. Survey responses inherit customer metadata (location, product purchased, customer tier, order value). You can filter the NPS dashboard by any of these dimensions. Enterprise accounts can push segmented results to BI tools via webhook or scheduled export.

How do I handle detractors who respond?

DMHub sends a staff alert (Slack, email, or both) with the customer's name, score, comment, and a link to their conversation history. The detractor receives an automated empathetic response: "Thank you for the honest feedback. A member of our team will reach out within 2 hours." You can configure the response message and the alert recipients.

Can I suppress surveys for customers who were recently surveyed?

Yes. Set a suppression window (e.g., 60 days, 90 days) to prevent survey fatigue. Customers who received a survey within that window are automatically excluded from subsequent survey triggers. You can also set a maximum of N surveys per customer per year.

Ready to automate surveys?

Your first 100 conversations are free. No credit card. No complicated setup.

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Get 40% survey response rates with NPS via WhatsApp | DMHub