Charles is purpose-built for WhatsApp commerce and does it beautifully. DMHub matches that depth while adding every other channel, AI agents, and a CRM — so you're not locked into WhatsApp alone.
See exactly what you get with DMHub vs Charles.
Transparent pricing. No hidden fees.
Free plan available. Growth from $79/mo — all channels, AI, and loyalty included.
Custom pricing, typically $500+/mo for meaningful volume. WhatsApp-only. No transparent public pricing.
All-in-one platform
No need for 5 different tools. Messaging, commerce, loyalty, and AI in one unified hub.
Setup in 10 minutes
Scan a QR code, connect WhatsApp, and your AI agent is live. No engineering required.
Transparent pricing
Pay per usage, not per seat. Scale from 10 to 10,000 customers without surprise bills.
Built for SMBs
Designed from day one for local businesses — restaurants, salons, clinics, gyms, and more.
Charles nails WhatsApp commerce. DMHub does everything Charles does, then adds Instagram DMs, SMS, AI agents that learn your catalog, and a loyalty program — all in one inbox.
Migrate from Charles — free