Comparison

MyWiFi (via DMHub) vs Purple WiFi

Purple WiFi captures guest data but stops there. DMHub's WiFi marketing turns every login into a conversation, a booking, or a repeat visit.

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DMHub wins in 8 out of 18 feature categories

Feature-by-feature comparison

See exactly what you get with DMHub vs Purple WiFi.

Feature
DMHub
Purple WiFi
Captive portal / splash pages
Guest data collection
WhatsApp opt-in at login
Automated welcome message
Email only
AI-powered follow-up
Campaign broadcasts (WhatsApp + SMS)
Email + SMS
Omnichannel inbox
Booking from chat
Loyalty program integration
Venue analytics
Basic (via WiFi)
Heatmaps / footfall
Revenue tracking
Customer segmentation (RFM)
Win-back campaigns
Pricing model
Included in DMHub plan
Separate WiFi analytics subscription
Self-hosting option
Open-source messaging engine
Full REST API
White-label

Pricing comparison

Transparent pricing. No hidden fees.

DMHub

WiFi marketing included in all plans. Growth from $79/mo.

  • AI agents included
  • All channels included
  • Unlimited messages
  • Commerce & loyalty built in
P

Purple WiFi

Starts around $300/mo per venue. Analytics-focused pricing. No messaging built in.

Turn WiFi logins into revenue

Every guest who connects to your WiFi gets a WhatsApp welcome, a loyalty reward, and an AI concierge. No extra hardware needed.

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MyWiFi (DMHub) vs Purple WiFi (2026) -- Comparison